Jane is an innovator. She blends her knowledge of art & science to create great events that produce productive and profitable outcomes for her clients.

Her core philosophy is that words are important but it’s the intention that matters. This belief and way of doing business inspired her to innovate and develop her event success process: Applegate’s EDGE.

Your events create opportunity to build community, your brand, your revenue. Great events are strategically, intentionally created. Taking an event idea from ideation, to creation, to completion requires strategy and innovation. And that’s where Applegate’s EDGE gives YOUR event the profit producing edge it needs.

This proven approach that Jane M. Applegate developed and refined, has been field tested, road weathered, and proven time and again to produce the event results you desire.

• What ideas do you already have?  ExitZero will help ENERGIZE them.
• What are the hallmarks of your event you want in play? ExitZero will help DESIGN the strategy to make them a reality.
• Is this your first event or your next? ExitZero will help GROW your attendance, skills, knowledge and network for added profitability. 
• What is the experience you want your team and your attendees to have? ExitZero will help ELEVATE  your vision and your brand so your ideas take flight. 

Working through the lens of Jane Applegate’s personal success process, Applegate’s EDGE, your event is filtered through this process every project step of the way. Applegate’s EDGE will ENERGIZE your vision and goals, then intentionally DESIGN profitable strategies to GROW and ELEVATE your business.

Connect with Jane today so your event can get The EDGE it needs.